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Design Thinking as a Management Methodology

Bruce Nussbaum gave a speech in London this week at Innovation Night at the Royal College of Art. CEOs Must Be Designers, Not Just Hire Them. Think Steve Jobs And iPhone is a long and interesting read about where design is headed and the value of having managers who are designers rather than managers who hire them. Its about ‘what is design’ as much as ‘what does design do’. If you’ve got nothing on over lunch this might be worth a read.

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About the Author

Steven Clark Steven Clark - the stand up guy on this site

My name is Steven Clark (aka nortypig) and my passions are business, web development, photography and writing. I have an MBA (Specialisation) and a Bachelor of Computing from the University of Tasmania. I am working as a business management consultant.

Photography

My photography is at Steven Clark Studio and my regular photo blog presents an ongoing stream of latest images at Walk a Mile in my Shoes and I'm working on a long-term photography project called the King Island Project.

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Currently Reading

Ansel Adams: The Camera

As the first of three parts of Ansel Adams Photography Series, Ansel Adams: The Camera begins by discussing the idea of visualisation in relation to photography. Ansel Adams is a master of his craft; this series has sat on my backburner for some time. Book 2 in this series is The Negative and it's followed up by The Print. In them Ansel outlines his philosophy of photography rather than trying to lay down a set of rules. This first instalment is a technical book that explains the good old fashion film camera.