The Customer May Be Wrong
Monday, July 30th, 2007
In business there comes a time when you might look across the table at your client and suddenly realise that what they just said is wrong. Not a little wrong – plain WRONG. But what do you do? How do you react to a statement that the project will include some feature or aspect you know to be wrong?
It depends on the wrongness and the degree to which that wrongness impinges on the way the site will operate, the revenue it might or might not attract, or the legality of providing that wrong. In short you need to be prepared when you walk into the room for that statement of wrongness and be ready to turn a bad thing into an educated reversal in your favour. Its not going to be easy but if you let them walk away with the idea they are not wrong then your battle will be all the harder when you revisit the subject.
